First Time Buyers FAQ
If you are a first-time car buyer with limited or no credit, then you should know that the Ford First Time Car Buyer Program could be the ideal way to get behind the wheel of a new Ford model. This exciting new program makes it easy for first time buyers to get behind the wheel of a new Ford even without a purchase history. With this program, we bring our customers a lower initial down payment, cheaper monthly payments, and lower interest rates.
Ford First Time Car Buyer Program FAQs
The Customer Rate Benefit allows qualified buyers to receive a maximum Tier 2 rate (standard or subvented), depending on eligibility.
To qualify, customers must meet the following criteria:
- No prior auto tradelines
- No major derogatory credit (such as prior charge-off, bankruptcy, or current delinquency)
- Proof of income (POI) and proof of residence (POR) must be verified at the time of credit offering
- Minimum of 6 consecutive months at their current job
The following MY25-26 new Ford models qualify:
- Bronco Sport
- Escape
- Maverick
- Mustang Mach-E
- Ranger
Eligible certified models include:
- Ford FBA: Bronco Sport, Edge, Escape, Maverick, Mustang Mach-E, Ranger
- Lincoln CPO: Corsair
The program runs from November 20, 2025, through March 31, 2026.
No. The program is for personal use only.
The program applies to the following financing products:
- Retail
- Flex Buy® (new vehicles only)
- Lease (new vehicles only)
- Retail: 72 months
- Flex Buy: 66 months
- Lease: 36 months
The customer’s payment may not exceed 22% of their income.
Up to 100% before add-ons.
Eligible customers may fall within tiers 0-4.
A minimum FICO score of 640 is required for eligibility.
Yes. Customers must provide at least $1,000 customer cash (excluding rebates or trade equity).
Yes. Customers are not eligible for:
- 90-day deferred programs
- CSPP
- FELP
Additionally, eligibility does not guarantee credit approval.
Yes. Additional First-Time Buyer incentives may be available. Dealers should check Smart VINCENT for details and must claim the customer's natural Ford Credit tier.
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Action required: If the dealership is offering ECAs, message or contact the Ford Credit team to review and verify customer eligibility to satisfy C&I audit requirements.
All pricing and details are believed to be accurate, but we do not warrant or guarantee such accuracy. The prices shown above, may vary from region to region, as will incentives, and are subject to change. Vehicle information is based off standard equipment and may vary from vehicle to vehicle. Inventory is subject to prior sale. All prices are plus tax, title, and registration. New(not previously titled) are also plus Georgia Lemon Law fee. Any discounted prices may include factory dealer retained rebates. Must print ad to receive internet price. Call dealer for complete pricing details. *Retail price may include factory discount packages and any dealer installed accessory or add-on.